Sony Values -

Here are the four pillars that define Sony’s DNA:

Sony famously hates being second. From the Trinitron TV to the Blu-ray disc, the company’s value system prioritizes creative differentiation over price wars. They value the "proposition of new lifestyles" over simple iteration. This means embracing failure as a badge of honor—because if you aren't breaking things, you aren't trying hard enough. sony values

In a world of copycats, Sony still values the audacity of the architect—the willingness to build a cathedral before the city knows it needs one. Here are the four pillars that define Sony’s

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