First she dominated TikTok. Then the runways. Now? Martina Smeraldi is sliding behind the decks.
“I’m not trying to be the next big DJ,” Smeraldi told a fanzine. “I’m curating a feeling. The ‘x’ is for ‘cross’—crossing from your phone screen into a dark, loud room with strangers.” martina smeraldi x
If there’s one name buzzing in the intersection of European influencer culture and raw streetwear aesthetics, it’s Martina Smeraldi. But the “x” factor everyone is talking about? Her rumored collaboration with an unnamed Milan-based graphic collective. First she dominated TikTok
Whispers from Milan Fashion Week suggest Smeraldi is moving beyond modeling and into co-design. The alleged “Martina Smeraldi x [Unknown]” capsule focuses on deconstructed denim, Y2K mesh tops, and oversized outerwear with a digital-glitch print—a nod to her social media persona. Martina Smeraldi is sliding behind the decks
Fans are calling it her “anti-influencer” era. “Martina Smeraldi x Solitude” reminds us that behind every grid post is a real person—and sometimes, the most powerful content is the one you never planned to share. Title: Martina Smeraldi x Club Culture: The DJ Debut
“It’s not just about wearing clothes,” a source close to the project said. “It’s about wearing a filter.” If the teasers are any indication, this “x” marks the spot where viral content becomes wearable art. Drop date: TBA, but expect a limited release via private Instagram story links. Title: Martina Smeraldi x Solitude: A New Photographic Diary
Under the moniker (Martina Smeraldi X-perience), the 23-year-old Italian tastemaker is set to debut a one-night-only set at Milan’s legendary Tunnel Club. The “x” in the title represents a collision: x-rated bass, x-static fashion, and x-perimental techno.