Former employees recall that the HQ had a literal "wall of shame" featuring cracked discs, unwound VHS tapes (holdovers from an early failed test), and a prototype kiosk that looked like an ATM bolted to the breakroom floor. The vibe was very startup-meets-logistics—think pizza boxes on whiteboards covered in supply chain math.
RetroTechArchives Location: Denver Tech Center, Colorado dvdplay headquarters
If you were grabbing a movie from a red or blue kiosk at a grocery store in the mid-2000s, chances are you were looking at either a Redbox or a . While Redbox eventually won the kiosk wars, DVDPlay had a massive footprint across the United States. But where was the brain of this operation located? Former employees recall that the HQ had a
While DVDPlay is gone, its HQ represented a brief moment in time when the future of movies was a vending machine at a gas station. It wasn't glamorous, but for a few years, if you lived in Denver, you were driving past the company that decided which copies of The Dark Knight went to which 7-Eleven. While Redbox eventually won the kiosk wars, DVDPlay
#DVDPlay #PhysicalMedia #DenverTech #Coinstar #Throwback
By 2011, the rental war was brutal. Redbox had undercut DVDPlay on price ($1 vs. $1.50). In May 2012 , Coinstar announced the shutdown of DVDPlay, pulling the plug on 5,300+ kiosks. The Greenwood Village headquarters was quietly vacated by the fall of 2012. Most of the staff were laid off, though a few were absorbed into Coinstar’s Bellevue HQ to work on the ill-fated "Redbox Instant" streaming service.
