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You don’t need a six-figure CI platform. You need curiosity, a few free browser tabs, and the discipline to look at your competitor’s job postings every Monday morning.

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Maya choked on her tea. “We don’t have that. We are the startup they laugh about in boardrooms.” You don’t need a six-figure CI platform

They couldn’t outspend Glow Biome, but they could outthink them. Maya used to create comparison charts titled “Why does your serum smell weird?”—a direct, legal jab at the Reddit complaints. She posted them to her Instagram Stories. a few free browser tabs