[18+] Playing With Flour (2020) _top_ 🎯 Working
For an adult in 2020, flour ceased to be a substance and became a medium. The pandemic regression was real; denied travel, concerts, and physical touch, we sought solace in the tactile pleasures of childhood. But unlike Play-Doh or sandbox sand, flour carried a delicious, illicit charge. It was food . To fling a fistful into the air was a minor act of rebellion against scarcity mindsets and the grim efficiency of pandemic rationing. It was saying, “I have enough. I can afford to waste.”
By the end of the year, flour had been redefined. It was no longer just a binder or a thickener. It was a stand-in for snow in a summer of isolation. It was a sculpting material for those desperate to build something. And for the 18+ crowd, it was a permission slip to be childish again—to smear, throw, and dive in without a recipe. [18+] playing with flour (2020)
But the “18+” framing is crucial. Playing with flour as an adult is not innocent. It carries the weight of memory and failure. Every adult who threw flour in the air in 2020 was chasing a ghost: the memory of a grandmother’s pie crust, the ache of a cancelled wedding cake, the frustration of a collapsed soufflé. There is a profound eroticism in that surrender. To coat your hands in flour is to accept stickiness, imperfection, and the inevitability of a mess you will have to clean up yourself. It is a metaphor for adult intimacy—messy, labor-intensive, and rewarding only when you stop worrying about control. For an adult in 2020, flour ceased to
Playing with flour in 2020 was never about the bread. It was about the dust cloud. It was about the five seconds of white-out chaos where nothing else existed. In a year defined by absence, we found presence in the most mundane of powders. We learned that adulthood isn’t about staying clean; it’s about knowing exactly when to make a beautiful, edible mess. And then, of course, sweeping it up—because the dishes, unlike the pandemic, do eventually end. It was food
In the before-times—a vague, sepia-toned era we used to call “2019”—flour was a utilitarian ghost. It lived in the back of the pantry, sealed in a paper bag, summoned only for holiday cookies or a roux. It was an ingredient, not an invitation. Then came 2020. The world shut its doors, and millions of adults, stripped of commutes and crowded bars, found themselves staring into the abyss of their own kitchens. What happened next was not merely a baking boom. It was an 18+ phenomenon: the deliberate, mischievous, and deeply therapeutic act of playing with flour.
Furthermore, 2020’s flour shortage—the great yeast and baguette famine of April—added a layer of transgressive thrill. When shelves were bare and hoarders stockpiled twenty-pound sacks, to “play” with flour was a quiet act of defiance. It said: I am not using this solely for survival. I am using it for joy. The TikTok videos of users slapping dough, watching it jiggle like a living thing, or creating “flour hands” (dusting their hand and pressing it onto a dark surface to leave a ghostly print) were rituals of claiming agency in a powerless time.
The aesthetics of flour-play became the unofficial visual language of lockdown. Social media feeds were carpeted with images that blurred the line between culinary craft and performance art: the flour-dusted forearm of a sourdough baker, the leopard-spotted countertop after a pasta-making session, the cloud of white erupting from a stand mixer as a hand plunged in to knead. This was not the sterile, measured baking of a professional test kitchen. This was messy, corporeal, and gloriously inefficient. The whiteness of flour against dark clothes, the way it clings to skin like powdered sugar on a donut, the fine mist that catches the morning light—it was sensuous. For a population starved of sensory variety, flour became a lover.